- Helped direct marketing strategy and planning for: promotional materials, sales tactics, and other sales enablement activities for solar-powered products.
- Quickly established market insights in order to leverage existing content to gain new customers.
- Created and developed innovative education, sales, and advertising campaigns for B2B markets spanning municipal, government, and private audiences.
- Utilized marketing automation and webinar-style learning to expand dealer and end-user product knowledge.
Driven by a passion for travel and all things marketing. Fuelled by tea and sarcasm, she’s a gypsy at heart with a knack for telling stories.